AI for Image Creation and Decision Making

AI-generated text with readable text: "Image Creation Making." and three small font, illegible text paragraphs.

[Unedited image created by AI. Errors maintained for demonstration purposes.]

Overview

This section addresses the use of AI for image generation and decision-making processes, highlighting the transformative potential of these tools. The discussion begins with practical tips for generating effective AI images, including being specific, using text-based AI for prompt creation, referencing specific styles or artists, and iterating on prompts. It also touches on ethical concerns, particularly the risks of deep fakes and the labor implications of using AI-generated content, emphasizing the importance of transparency and disclosure when utilizing AI, both to address ethical concerns and to provide clarity for audiences. Additionally, it explores the growing role of AI in strategic decision-making and data analysis, noting that while much of this work currently occurs behind the scenes with proprietary tools, consumer-facing AI tools are rapidly advancing and becoming more accessible. Tools covered include MidJourney and Photoshop.

Videos

AI for Image Creation and Decision Making

Image Generation

Photoshop

Adobe Express

Suggested Readings

Suggested Assignment

Assignment Description: AI-Driven Campaign for Social Change

Overview:

In this assignment, you will analyze a set of posts provided on Google Drive to understand public sentiments about a social change topic or a product debate. Utilizing AI tools, you will then craft a strategic advocacy campaign that uses AI-generated images to educate, engage, and mobilize the public around this issue or product.

Objectives:

  • Develop a deep understanding of public sentiment on a social issue using AI analysis.
  • Create a strategic advocacy plan based on sentiment analysis to address the issue effectively.
  • Utilize AI tools to generate impactful and persuasive imagery that complements your advocacy strategy.
  • Craft a detailed campaign strategy document that effectively communicates your goals and methods to a specified audience.

Instructions:

  1. Analyze Sentiments:
    • Access the provided posts on Google Drive related to either a social issue of your choosing OR a product debate
    • Use a GAI tool to evaluate the sentiments and opinions on the issue based on uploading at least 25 posts.
    • Summarize the findings to guide your campaign strategy.
  2. Select a Topic and Develop Advocacy Strategy:
    • Choose a specific aspect of the social issue based on the sentiment analysis that you want to advocate for or against.
    • Using GAI, Develop a clear advocacy plan, detailing how you intend to shift or reinforce public opinion using strategic communication.
  3. Generate Campaign Images:
    • Use an AI imaging tool to create at least four visuals that strongly convey your campaign’s message aligned with the findings from the sentiment analysis.
    • Ensure each image is cohesive with the campaign’s theme and aesthetically compelling.
  4. Develop a Campaign Strategy Document:
    • Outline the campaign’s goals and objectives based on your advocacy strategy.
    • Define your target audience and explain how your visuals and messages cater to this group, informed by the sentiment analysis.
    • Describe the anticipated impact of your campaign and how you plan to measure this impact.

Submission Requirements:

  • A set of at least 4 AI-generated images.
  • A comprehensive campaign strategy document (approximately 500 words).
  • A summary and evaluation of the sentiment analysis findings (approximately 300 words).

Rubric for AI-Driven Campaign for Social Change Assignment

Criteria Excellent (90-100%) Good (80-89%) Satisfactory (70-79%) Needs Improvement (<70%)
Quality and Impact of Images Images are highly creative, aesthetically compelling, and strongly convey the campaign’s message based on sentiment analysis. Images are well-designed and communicate the campaign’s message effectively. Images are adequate but lack creativity or clear messaging. Images are poorly designed or fail to communicate the campaign’s message.
Cohesion and Theme All images are cohesive and form a unified visual theme that enhances the campaign’s objectives. Images maintain a general theme with minor inconsistencies. Some images feel disconnected from the campaign’s overall theme. Images show little to no thematic connection.
Campaign Strategy Document Document is detailed, well-organized, and includes a thorough analysis of goals, audience, and impact based on sentiment analysis. Document covers all necessary aspects but lacks depth in analysis. Document is somewhat vague and missing depth in key areas. Document is incomplete or poorly organized.
Innovation and Creativity Shows exceptional creativity and innovation in campaign design and use of AI for images, informed by sentiment analysis. Demonstrates good creativity and makes a solid effort in utilizing AI tools. Shows basic creativity and limited use of AI capabilities. Lacks creativity and does not effectively utilize AI tools.
Use of Sentiment Analysis Effectively utilizes sentiment analysis to inform and enhance strategic decisions in campaign planning. Adequately uses sentiment analysis with some impact on strategic decisions. Uses sentiment analysis but with limited effectiveness in strategy formulation. Fails to effectively incorporate sentiment analysis into campaign strategy.

Header Image by J.J. Sylvia IV is licensed under a Creative Commons Attribution Non-Commercial Share Alike (CC BY-NC-SA) 4.0 International License

License

Icon for the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License

The Data Renaissance: Analyzing the Disciplinary Effects of Big Data, Artificial Intelligence, and Beyond [Revised Edition] Copyright © 2024 by J.J. Sylvia, IV is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.

Share This Book